SKP Shopping, Beijing

SK Group invested 12 billion yuan to create Beijing’s premier luxury shopping center, which opened with great success in April 2007. Beijing SK Xintiandi has become a well-known destination, housing an array of international flagship stores, including a total of 938 renowned global brands. SAVC utilized to construct a large glass curtain wall signboard in the shopping center, serving as a visual focal point that attracts crowds and a prime area for various brand advertisements to gain exposure.